The trilogy fight between Katie Taylor and Amanda Serrano set a new benchmark in 2025 as the most-watched women’s sporting event, drawing over 6 million viewers. This iconic female boxing pair had faced off twice before, initially headlining at Madison Square Garden and more recently appearing as co-main events during the Jake Paul vs. Mike Tyson bout last November. Their return to Madison Square Garden on Friday marked their third showdown.
Unlike their previous electrifying encounters, this fight concluded with Taylor securing a unanimous 3-0 decision in a relatively controlled match, closing one of boxing’s most intense rivalries. Most Valuable Promotions and Netflix disclosed the viewership stats, revealing their first fight attracted 1.5 million viewers worldwide on DAZN, and the second soared to 7.4 million. The latest bout alone captivated 6 million viewers in the U.S., dominating Netflix’s charts and ranking number one in the U.S., Ireland, Australia, and New Zealand, while topping the top 10 in 43 countries. The event also boasted a live gate of $2.63 million, more than doubling the revenue of the initial fight, with a crowd of 19,721 at Madison Square Garden.
Jake Paul and his business partner Naxa Bidalian promoted this second fight series solely, having co-promoted the first with Eddie Hearn’s Matchroom Boxing, and they proudly shared the impressive numbers on social media. Paul noted on X that the fight’s viewership surpassed major sports events like Game 6 of the Stanley Cup. At a press conference, Bidalian highlighted the massive success of an all-women’s boxing card, praising the talent displayed and the sold-out crowd.
Fan Take: This record-breaking viewership for the Taylor vs. Serrano trilogy signals a major shift in the landscape of women’s boxing, proving it can draw massive audiences and compete with traditional male-dominated sports events. For fighting fans, it’s a thrilling sign of growing recognition and respect for female athletes, potentially paving the way for more high-profile women’s bouts and increased investment in the sport.
